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ga4-privacy-compliance

Name: ga4-privacy-compliance
Rating: 3.3 (6 reviews)
Author: henkisdabro

Expert guidance for GA4 privacy and compliance including GDPR, CCPA, Consent Mode v2, data deletion, and privacy settings. Use when implementing Consent Mode, ensuring GDPR compliance, handling data deletion requests, configuring consent banners, or implementing privacy-first tracking. Covers consent parameters (ad_user_data, ad_personalization), data retention, IP anonymization, and compliance workflows.

TL;DR

Expert guidance on GA4 privacy compliance, including GDPR, CCPA, Consent Mode v2, data deletion, and privacy settings.

What Is It

Consent Mode v2 for user consent management
GDPR and CCPA compliance features
Consent parameters like ad_user_data and ad_personalization
Data deletion and retention policies

Key Features

Consent parameters: ad_storage, analytics_storage, ad_user_data, ad_personalization
Regional settings for EU and CCPA compliance
Data retention: 2 or 14 months (user/event data)
User opt-outs and data deletion via admin settings
GDPR-compliant data deletion with 72h processing window
Server-side consent tracking with CMPs
Privacy-first tracking strategies
Modeling used when analytics_storage is denied

How to Use

1.Set default consent state before gtag.js
2.Update consent via gtag('consent', 'update') on user choice
3.Configure CMPs like OneTrust or Cookiebot
4.Set data retention in Admin → Data Settings
5.Handle data deletion requests via admin panel
6.Ensure regional settings for EU/CCPA users

Guardrails & Gotchas

Must use consent parameters correctly to comply with GDPR
Denied analytics_storage limits user tracking and modeling
Data deletion takes up to 72 hours to process
Reset on new activity affects retention timing
Never store user IDs without explicit consent

GitHub Stats

Author

@henkisdabro

Repository

henkisdabro/wookstar-claude-co...

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